Sky Launches 2026 January Sale with Major Discounts on TV and Broadband

Sky has officially launched its January sale for 2026, offering significant discounts across its television and broadband services. The sale features a variety of deals, allowing customers to save substantial amounts on popular packages, some of which are at their “lowest price” ever.

One of the standout offers includes a bundle featuring Sky Stream, Netflix, and 500Mbps fibre broadband, which has been reduced to match Black Friday pricing, providing a £120 saving. Additionally, customers can acquire a Sky Glass smart TV for just £4.25 per month, making it an enticing option for consumers looking to upgrade their home entertainment systems.

Sky is also promoting incentives for customers to switch providers, offering up to £300 to cover early termination fees from existing contracts. This strategy positions Sky as a strong competitor against brands like Virgin Media and Plusnet, especially as Virgin Media is also running its own January sale, featuring discounts on TV packages that include access to Sky channels.

Key Offers in the January Sale

Among the highlights of Sky’s winter sale is the Ultimate TV and Full Fibre 500 bundle, which has been reduced from £44 to £39 per month. This package includes approximately 140 channels, access to Sky Atlantic, and free subscriptions to Netflix and Discovery+. The deal is available via Sky Stream, a service that allows users to watch content over Wi-Fi rather than through traditional satellite dishes.

For customers seeking a more affordable option, the Essential TV and Full Fibre 300 bundle is available for £35 per month. This package includes around 35 fewer channels and slower broadband speeds. In a bid to attract new subscribers, Sky’s offer to pay up to £300 in switching fees is particularly appealing for those considering a change.

The Sky Glass Air, the latest model of Sky’s smart TV, is also featured in the sale. Priced at £4.25 per month for the 43-inch model, this device boasts a 4K HDR Quantum Dot screen and a Dolby Audio speaker system. The Sky Glass Air was introduced in June as a slimmer, more cost-effective alternative to the Sky Glass Gen 2 model, integrating Sky TV and various streaming applications.

It is important to note that customers must subscribe to a Sky TV package, such as the £15 Essential TV bundle, which includes around 100 channels and free Netflix and Discovery+ subscriptions, to take advantage of the discounted pricing on the Sky Glass Air.

Terms and Conditions for Switching and Offers

Customers interested in switching to Sky can claim up to £300 to offset any early termination fees associated with their current provider. New customers enrolling in a TV and broadband package can receive this rebate, while those opting for broadband-only service can claim up to £200. To initiate the claim, customers need to pay any outstanding charges to their old provider and submit the details to Sky within 90 days of activating their new package. Successful claims are usually processed within 14 days.

While the discounts available in this sale may not be unprecedented, they present a compelling value, particularly considering that the cost of 150Mbps fibre broadband works out to roughly 86p per day. For those requiring faster speeds, an upgrade to the 500Mbps plan is available for £30 per month, down from £31.

When comparing Sky’s offerings to competitors, Plusnet currently provides Full Fibre 145 for £24.99 per month, while Virgin Media’s M250 Fibre Broadband is priced at £23.99 per month. Prices and availability may vary by location, so consumers are encouraged to check service availability using their postcode.

As Sky’s January sale continues, it is clear that the company is making a significant push to attract new customers with competitive pricing and enticing bundle deals.