UPDATE: Whitchurch Town Council is under fire after residents slammed the installation of a cut-off Union Jack flag outside the town hall, with many calling it “pathetic” and “disrespectful.” The controversial flag, altered to fit an angled flagpole, has sparked outrage online, with critics suggesting it resembles a bargain buy from budget marketplace Temu.
The council’s decision, announced on January 5, 2026, has led to a wave of complaints from locals in Whitchurch, Hampshire. The flag modification, which cost taxpayers over £3,700, has been described by residents as “horrendous.” Many are demanding the council to reconsider its choice, arguing it does not adhere to proper flag display standards.
Local resident Chris Smith voiced his disappointment, stating, “In my opinion, cutting the flag is disrespectful.” Deborah Sanger echoed this sentiment, emphasizing, “The Union Flag is supposed to be treated with reverence, lowered at sundown or illuminated at night.”
Despite the backlash, the Town Hall Trustees have unanimously decided to keep the altered flag in place. They defended their position, citing a confirmation from the UK Flag Institute that the flag is acceptable for a government building. The council’s official statement read, “Trustees were also mindful of avoiding unnecessary expense and considered the climate emergency, particularly in relation to waste.”
Residents took to social media to express their anger, with one commenter, Brian Jackman, lamenting, “It’s a shame that our national flag can be cut down like this.” Another local, Katie Jane Buckley, remarked, “It would be nice to see a full Union Jack flag flying outside the Town Hall, especially given the current economic climate.”
The council’s decision to maintain the flag comes despite its previous consideration to remove the flagpole altogether. Following guidance from Basingstoke and Deane Borough Council, officials determined that the flagpole is a positive feature of the town hall’s character as a listed building.
The situation is developing, and residents are closely monitoring any potential changes. The council plans to review the situation when the flag eventually needs replacing, leaving many locals hopeful for a resolution that honors the national symbol.
As the debate continues, public sentiment remains clear: the display of the Union Jack should reflect the pride and dignity associated with the nation. In the meantime, the council’s decision has ignited a firestorm of discussion online, urging community members to voice their opinions.
Stay tuned for updates on this unfolding situation as Whitchurch grapples with community expectations and national pride.
