Wine enthusiasts can now take advantage of an attractive promotion from Naked Wines, offering a case of premium wine valued at £144.99 for just £69.99 ahead of Valentine’s Day. This deal, which effectively brings the cost down to £5.83 per bottle, is part of the company’s effort to attract new customers while providing access to quality wines from independent winemakers.
With a robust background in wine education, including three qualifications and extensive tasting experience, I have explored various wine subscriptions and advent calendars. Although I have yet to try Naked Wines’ subscription service, I previously enjoyed their Wine Advent Calendar, which was invaluable during my studies for the WSET Level 3 qualification.
Naked Wines’ current offer allows first-time shoppers to receive a £75 discount on their first case, which contains twelve bottles. This promotion essentially provides new customers with six bottles of wine for free, making it a compelling choice for those looking to indulge without breaking the bank.
Direct Access to Quality Wines
The company’s unique sales model cuts out middlemen, enabling consumers to access “world-class” wines at prices that can be up to 33% less than typical retail prices. According to Naked Wines, “By cutting out the middlemen, we give customers access to incredible wines at prices that are more affordable, while ensuring our winemakers are fairly compensated.”
Subscribers, referred to as Angels, contribute £25 monthly into a wine account that can be spent on future orders. They have the flexibility to choose curated cases or select specific wines that catch their interest. If a customer is dissatisfied with a wine, Naked Wines offers a credit system for replacements.
While Naked Wines has garnered a loyal customer base, alternative wine subscriptions are also available. For instance, Virgin Wines offers a diverse selection, which introduced me to Gruner Veltliner, now one of my favorite white wines. Additionally, Good Pair Days caters to those with limited storage space, although prices can vary significantly.
Customer Experiences and Ratings
Naked Wines enjoys a strong reputation among its users, receiving an average rating of 4.5 out of 5 on Trustpilot from over 13,000 reviews. One satisfied subscriber, who has been a customer since February 2021, shared their transformative experience: “Before discovering Naked Wines, buying wine was a bit of a lottery. Now, I exclusively buy all of my wine from them. They offer a vast choice suited to my preferences.”
Another customer echoed this sentiment, stating, “I have always loved nice wine, but supermarkets were hit and miss until I found Naked about 10 years ago. Every order is an adventure thanks to the diverse selection and unique stories from individual winemakers.”
Some customers have expressed concerns regarding their experiences, particularly with cancellations. One shopper mentioned, “I didn’t like all the wines, so I cancelled my membership, but they charged me £25 again. They have since refunded it.” It is advisable for customers to cancel their membership before being charged the monthly fee to avoid such issues.
Overall, the £25 monthly payment appears to be a worthwhile investment for many. One long-time Angel remarked, “The model is genius. My subscription directly supports talented independent winemakers, and I gain access to incredible wines at prices that shame the high street. The real value lies in both the savings and the quality.”
As Valentine’s Day approaches, this promotion from Naked Wines presents an excellent opportunity for wine lovers to explore new options while enjoying significant savings.
